Real Food Ilkley CIC
Real Food Ilkley CIC
Real Food Ilkley (RFI) organises a monthly fine food and local produce market in central Ilkley with a strong community focus. RFI promotes local economic growth by supporting local producers and sellers to showcase local and specialist food to residents and visitors to Ilkley. Customers benefit from a more personal and educational shopping experience. RFI facilitates networking of local artisan producers with local food and drink retailers reducing food miles. The market acts as a “community hub” with entertainment and two stalls at every market are reserved for local not for profit groups to allow them to raise funds, recruit volunteers, promotion etc.
1. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?
The Fine Food & Local Produce Market is always held on the first Sunday of the month 10am – 3pm (except January). We have produced posters and postcards with all the dates for 2017. People with dementia and families/carers could have copies to display at home/in diaries and visit the market as a regular monthly outing. The market has a fixed base and is located in central IIkley so is easy to find. There is a car park adjacent to the site and several cafes and public toilets in close proximity. RFI volunteers wearing Hi-Vis Jackets are always available to provide information and liaise with stallholders. The market offers a more personal, relaxed and friendly shopping experience that may suit people with dementia and families/carers.
2. What are the challenges to delivering these outcomes from the perspective of your organisation?
The market site is ideally located in central Ilkley but does provide some challenges related to this. The site is small and near a busy road. RFI is a CIC with no paid staff so relies entirely on volunteers. There is a guest stall at most markets so the stallholder will not be as familiar as regulars with customer base. We need to increase the number of volunteers we currently have in order to ensure there are sufficient numbers at every market.